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Job ID: EB-33950143917
Job Position: Director/Senior Director Consumer Insights & Analytics
Location: New York, NY
Category: Market Research
Salary: Base 130K to 160K plus bonus
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Top media agency seeks seasoned media analytics and strategy leader for a growing team.
* Work across multiple clients on large marketing mix modeling projects.
* Quantify incremental sales that is generated by marketing/media activities utilizing regression analysis.
* Translate data finding into insight to help clients understand brand performance (historical) and make recommendations for future media buying and planning.
* Directly oversee 2-4 direct reports and provide direction/development and training (as needed).
* Provide leadership and guidance to the team and helping to grow the business.
* 7-10+ years of analytics experience, with strong client facing responsibilities.
* 3-5 + years of hands on statistics with an emphasis on Marketing Mix Modeling.
* Experience leading both staff and large scale projects.
* Broad advanced analytics techniques ie. factor analysis, predictive modeling, logistic regression, etc…
* Prefers media/agency background with an advanced degree a plus.
Smith Arnold Partners is a Stamford, Connecticut based highly specialized technical professional and executive search firm that has helped thousands of companies and people make a professional connection. Smith Arnold Partners has successfully completed searches on behalf of the most recognizable firms in the United States.